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Unpopular Opinions: Why No One Needs to See Your Photography

In a very similar vein to my earlier post, “The Benefits of Blogging While Nobody is Watching,” British photographer Alex Kilbee takes the time to apply a very similar conversation to the process of photography. . . The reality is that with the advent of social media, the

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Being an Influencer is Great, But Start With Being Influential

Cool kids, Hipsters, Hippies and Trendsetters. Every generation, upon reaching young adulthood, is entitled to its own voice. Generation X had grunge punks and raver kids. The 80’s had hair metal and hip hop. The 60’s and 70’s had hippies, and the 50s had greasers

Instagram Reels Screenshot

It Looks Like Instagram Wants to Be TikTok Now

In a video posted to his Instagram and Twitter accounts back in June, Instagram head Adam Mosseri has stated that the company is now interested in becoming a more entertainment-focused app after the success of competing services such as TikTok and YouTube. . But let’s be honest

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Recommended Reading: Shedding More Light on How Instagram Works

Social media is a service that while serving many societal functions—from dating, to commerce, to clubs, and catching up with relatives—still remains something that is not universally understood by many in-house marketers. To some, social media is easy, natural, and growing pages is merely a

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